Mal’s Musings: What’s Up with The Bottom Line?

Upon reflection, there are a number of misconceptions in business and many more ideas, concepts, and scenarios better categorized as bullsh_t.read...

The impact of value mining on market access

Peter Mansell explains how multiple stakeholders are analyzing data to make their own determinations of medicine value. read...

Personalized medicine comes one step closer

Researchers from the Stanford University School of Medicine have given us a glimpse of what the future of healthcare could look like. read...

Dealing with Troubled Employees

Has one of the people who report to you recently made you angry or frustrated?read...

Coaching for Sales Effectiveness

“What does it take to become a great coach for my reports?” is one of the first questions leaders/managers ask when we are in a training session with them or coaching them one on one. They are surprised to hear that we put “an extreme curiosity about people” at the top of the list of desirable coaching skills.read...

Close Loop Marketing in a Multi-Channel Environment

Marc Valdiviezo, director marketing excellence at Sanofi-Aventis US, on how to use technology to integrate marketing capabilities and deliver value. read...